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App Development

Mobile Applications Development

Mobile apps are increasingly popular due to the increase in smart phone usage.  App is short for ‘application’ – which is another name for a computer program. Normally, when people talk about mobile apps they are almost always referring to programs that run on mobile devices, such as smartphones, tablets, iPads etc.

Mobile apps are programs used to enhance existing functionality, usually in a simple, more user-friendly way, for mobile devices.

Today’s smartphones come with powerful web browsers, meaning you can do pretty much anything you can do on a desktop computer in a phone’s browser. However, fiddling about with a URL etc on a mobile phone can still be awkward which is why many online sites and services now go down the app option so that everything is simpler and quicker to open and use.

80% of Australians own smartphones, with that number increasing rapidly, and mobile searches now exceed desktop or PC. Apps can build loyalty, increase revenue and business with targeted marketing strategies, integrate with 3rd party software and even disrupt entire industries with new ideas and technology.

Different types of apps include Simple Apps (3 or 4 screens only with basic functions e.g. recipe book), Database Apps (if information needs to be stored, or saved or synced), Multi-Feature/Enterprise Apps (like Facebook or Basecamp) or Games (which require high quality user experience, storyboards and mechanics that hook the user).  Price and time ranges to develop all these options vary accordingly.

HotsWots team include experienced iOS and Android developers who can turn your idea into a fully functional, attractive app. Call us today to discuss your app idea.